Weekly Photo Challenge: Cover Art (3)

Buildings wrapped up with photos and paintings?

The following in italics is extracted from Women Wear.3557826007_bec765cb29_b

HONG KONG — One of this city’s first-ever public art installations has been unveiled, courtesy of Louis Vuitton and artist Richard Prince, who has wrapped the Hong Kong Museum of Art with enlarged replicas of pulp-fiction novel covers.
The installation, which takes its theme from Prince’s “After Dark” series, heralded a significant exhibition of paintings, photographs and video installations collectively called “Louis Vuitton: A Passion for Creation” that was displayed inside the Museum of Art.3558590372_3814ffc144_b

Located along the Tsim Sha Tsui promenade, the Museum of Art is one of Victoria Harbour’s most recognizable landmarks. Prince has covered the entire exterior with printed fabrics featuring bright colors and animated graphics. Each panel illustrates after-midnight stories in different cities around the world, with every other panel representing Hong Kong After Dark. The images are created using “rephotography,” a process Prince described as “resemblance more than reproduction. A rephotograph is essentially an appropriation of what’s already real about an existing image and an attempt to add on or additionalize this reality onto something more real — a virtuoso reality.”

Photos are from my friend CP Chan.

10 thoughts on “Weekly Photo Challenge: Cover Art (3)

  1. It’s been a couple of decades since I last visited Hong Kong and walked along the Tsim Sha Tsui promenade. 🙂 It used to sport that glitzy touristy look, as I remember it. Not far was the place to board the Star Ferry, with the large “Ocean Centre” shopping mall, I think. Louis Vuitton and other brands with their glamorous stores had these gorgeous women in high heels, or stylish keds, and men in their designer suits — all in a rush, walking in and out of stores. I’m not sure if they worked there and catered to the floating population or were shoppers themselves. Perhaps a bit of both. 🙂 Come evening, and the ambiance of Hong Kong sort of morphed pulsating with an excitement that seemed invisible to a visitor. “… every other panel representing Hong Kong After Dark…” Most interesting artwork.

    • You have a very good memory, you write as if you were just there near the Star ferry and the Ocean terminal and describing!
      Glad that you like the post 🙂

  2. A fascinating and very fitting entry for this challenge! It is a challenge to our senses to see something like this in such a huge scale – covering the whole of the building! “Rephotography” sounds like it creates somewhat surreal images. 🙂

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